US Patent:
20130159233, Jun 20, 2013
Inventors:
Hilary Mason - New York NY, US
Todd Levy - New York NY, US
International Classification:
G06N 5/00
Abstract:
The present disclosure is directed to systems and methods that score content, URLs, domains, phrases or any entity based on an expected relevance to an individual user which may be based on that user's previous engagement with digital resources. A server receives identification of a plurality of actions of a user, which may include a click by the user on a link associated with a digital resource of a plurality of digital resources. The server may receive identification of actions of the user to share one or more digital resources of the plurality of digital resources. The server may identify a plurality of keywords from content of the plurality of digital resources, classify patterns from the actions of the users and the keywords and generate, based on the pattern classification, a relevance score responsive to receiving a user identifier and a digital resource keyword.