Resumes
Resumes

Professor Of Marketing
View pageLocation:
Collegeville, PA
Industry:
Higher Education
Work:
AAA Midatlantic since 2005
VP of Marketing, Officer
AAA Mid-Atlantic Inc. since 2005
VP of Marketing, Officer
American Automobile Association (AAA) since 2005
VP of Marketing, Officer, Publisher of AAA World
QVC 2001 - 2005
Brand Manager
NetworkDirect 1998 - 2000
Marketing Consultant
VP of Marketing, Officer
AAA Mid-Atlantic Inc. since 2005
VP of Marketing, Officer
American Automobile Association (AAA) since 2005
VP of Marketing, Officer, Publisher of AAA World
QVC 2001 - 2005
Brand Manager
NetworkDirect 1998 - 2000
Marketing Consultant
Education:
University of Maryland College Park 1979 - 1981
MBA, Marketing and International Business Penn State University 1974 - 1978
Bachelor of Science, Marketing
MBA, Marketing and International Business Penn State University 1974 - 1978
Bachelor of Science, Marketing
Skills:
Marketing
Direct Marketing
Marketing Strategy
Leadership
Email Marketing
Multi Channel Marketing
Social Media Marketing
Advertising
Database Marketing
Analytics
Brand Development
New Business Development
Marketing Communications
Segmentation
Customer Acquisition
Integrated Marketing
E Commerce
Online Marketing
Online Advertising
Lead Generation
Marketing Management
Market Planning
Direct Mail
Strategy
Sem
Digital Marketing
Interactive Marketing
Product Development
Web Analytics
Competitive Analysis
Market Research
B2B
Product Marketing
B2B Marketing
Brand Management
Crm
Mobile Marketing
Customer Retention
Market Analysis
Strategic Partnerships
Campaign Management
Ppc
Customer Insight
Loyalty Marketing
Brand Awareness
Corporate Branding
Salesforce.com
Google Analytics
Seo
Omniture
Direct Marketing
Marketing Strategy
Leadership
Email Marketing
Multi Channel Marketing
Social Media Marketing
Advertising
Database Marketing
Analytics
Brand Development
New Business Development
Marketing Communications
Segmentation
Customer Acquisition
Integrated Marketing
E Commerce
Online Marketing
Online Advertising
Lead Generation
Marketing Management
Market Planning
Direct Mail
Strategy
Sem
Digital Marketing
Interactive Marketing
Product Development
Web Analytics
Competitive Analysis
Market Research
B2B
Product Marketing
B2B Marketing
Brand Management
Crm
Mobile Marketing
Customer Retention
Market Analysis
Strategic Partnerships
Campaign Management
Ppc
Customer Insight
Loyalty Marketing
Brand Awareness
Corporate Branding
Salesforce.com
Google Analytics
Seo
Omniture