Inventors:
Stanley Kwon - San Francisco CA, US
Assignee:
CBS INTERACTIVE INC. - San Francisco CA
International Classification:
G06Q 30/02
Abstract:
Various embodiments for providing perceived quality metrics and analysis for products and content prior to sale are described. Embodiments may include surveying potential consumers about of what future products they are aware. For any product of which the survey responder is aware, the survey may poll the responder to rate their perception of the quality of those products. The ratings for any particular product may be aggregated, for example, by averaging to produce a quality metric. The survey may be administered on a periodic basis, for example, monthly or bi-weekly, and a change in the value of the quality metric over time for a product may provide valuable information to marketers and product developers. Other embodiments are described and claimed.