Lynda H Bott

886 Oakwood Ave, Lake Forest, IL 60045

Pharmaceuticals

Lhb Consulting
Consultant
Abbvie
Product Manager, Digital Initiatives
Pfizer Jun 2016 - Jul 2017
Director Customer Insights and Multi Channel Communications
Hospira Sep 2010 - 2016
Global Digital Marketing
Hyatt Hotels Corporation Jul 2006 - Sep 2010
Director, Hyatt Brand Websites

The University of Chicago Booth School of Business 1995 - 1997
Master of Business Administration, Masters, Marketing Boston University 1987 - 1991
Bachelors, Bachelor of Arts, Political Science

E Commerce
Product Management
Digital Marketing
Marketing
Product Marketing
Strategy
Digital Strategy
Management
Analytics
Marketing Strategy
Competitive Analysis
Cross Functional Team Leadership
Market Analysis
Strategic Planning
Strategic Partnerships
Business Intelligence
Segmentation
Leadership
Global Marketing
Marketing Management
Product Development
Business Strategy
Integrated Marketing
Product Launch
Market Research
Brand Management
Email Marketing
Direct Marketing
Multi Channel Marketing
Market Planning
Business Development
Online Marketing
Brand Development
Marketing Communications
Account Management
Online Advertising
Team Leadership
Software Development
Customer Insight
Social Media Marketing
Web Analytics
Marketing Research
Pricing
Business To Business
Project Management
Consulting
Customer Relationship Management
Microsoft Excel
Microsoft Powerpoint
Collaborative Problem Solving
Digital Transformation
Business Process Improvement

French

Market Research
The London School of Economics and Political Science (Lse)

Chicago, IL

Airlines/Aviation